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Ford reaches top in latest J.D. Power quality rankings
Summary by The El Paso Editorial Desk · Based on reporting by Dave Burge , KTSM 9 News (NBC)
· July 24, 2026
· 1 min read
EL PASO, Texas (KTSM) -- It's been a 16-year journey but Ford is back on top, according to the 2026 J.D. Power Initial Quality Study (IQS). Ford ranked No. 1 for mass-market new vehicle quality in the United States, according to the latest ranking released by J.D. Power. In 2023, Ford ranked 15th...
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Summary created by The El Paso Editorial Desk — automated, rule-governed Original reporting Dave Burge, KTSM 9 News (NBC) Original story Read at the source Source published Jul 24, 2026 Indexed here Jul 24, 2026 AI assistance Automated summary drawn from the source’s own published text Prepublication human review No — editorial rules, flagged-item review, and published samples
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Key takeaway 1 for mass-market new vehicle quality in the United States, according to the latest ranking released by J.
Why this matters in The El Paso
For El Paso's thriving automotive industry, Ford's resurgence to the top spot in the J.D. Power Initial Quality Study is a significant development. As a major employer and economic driver in the region, Ford's performance has a direct impact on local jobs and businesses. The company's 16-year climb to reclaim the top ranking suggests a renewed focus on quality and customer satisfaction, which could translate to increased sales and revenue for local Ford dealerships. This, in turn, could have a positive ripple effect on the local economy, supporting small businesses and families who rely on the automotive sector. El Paso residents who own or are considering purchasing a Ford vehicle may also take note of the company's improved quality rankings, potentially influencing their buying decisions and reinforcing the brand's reputation in the community.
About this story
Original reporting by KTSM 9 News (NBC) . The El Paso surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KTSM 9 News (NBC) . Have a tip or correction? Contact our newsroom .
Category: local ·
Published: July 24, 2026 ·
Source: KTSM 9 News (NBC) ·
Reading time: 1 min
Frequently asked about this story
What is this story about? EL PASO, Texas (KTSM) -- It's been a 16-year journey but Ford is back on top, according to the 2026 J.D. Power Initial Quality Study (IQS). Ford ranked No. 1 for mass-market new vehicle quality in the United States, according to the latest ranking released by J.D. Power. In 2023, Ford ranked 15th...
When was this published? This article was first published on July 24, 2026 by KTSM 9 News (NBC) and curated for The El Paso readers.
Who reported this story? This story was reported by Dave Burge at KTSM 9 News (NBC). To learn more about how The El Paso selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more local coverage from The El Paso, or browse our daily briefing and topic hubs .
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